• Home
  • ABOUT US
  • OUR WORK
  • Consultancy
  • Events
  • VAVA Masterclasses
  • The VAVA Club
  • The VAVA Awards
  • More
    • Home
    • ABOUT US
    • OUR WORK
    • Consultancy
    • Events
    • VAVA Masterclasses
    • The VAVA Club
    • The VAVA Awards
  • Home
  • ABOUT US
  • OUR WORK
  • Consultancy
  • Events
  • VAVA Masterclasses
  • The VAVA Club
  • The VAVA Awards

The #QUBeWell Campaign

EVENTING STRATEGY

As part of QUB Mental Health Week, QUB Student Wellbeing onboarded VAVA Influence to create a panel of relevant influencers to take part in their discussion: “Influence for Good: How Social Media Influencers are Changing the Face of the Digital Landscape.” QUB Student Wellbeing wanted to work with a diverse range of local social media influencers to find out more about how to manage your mental health on and offline.


Secondly, QUB Student Wellbeing asked VAVA Influence to help promote their range of events throughout QUB Mental Health Week and raise QUB Student Wellbeing’s profile and engagement. 

objectives

BUILD PANEL FOR INFLUENCER DISCUSSION

PROMOTE ALL QUB MENTAL HEALTH WEEK EVENTS

PROMOTE ALL QUB MENTAL HEALTH WEEK EVENTS

PROMOTE ALL QUB MENTAL HEALTH WEEK EVENTS

PROMOTE ALL QUB MENTAL HEALTH WEEK EVENTS

PROMOTE ALL QUB MENTAL HEALTH WEEK EVENTS

RAISE SOCIAL MEDIA PRESENCE AND AWARENESS

PROMOTE ALL QUB MENTAL HEALTH WEEK EVENTS

RAISE SOCIAL MEDIA PRESENCE AND AWARENESS

STRATEGY

EVENTING STRATEGY

VAVA Influence chose local talent which appealed to the target audience, QUB students, and were suitably interested and informed to take part in the panel discussion. 


We also organised influencer-generated content to encourage sign-ups and raise awareness of the event and QUB Mental Health week. 

TALENT

Gerry Laverty

Gerry Laverty

Gerry Laverty

Fashion, Beauty, Lifestyle

Instagram - 44k followers

@gerrylavz_


Angel Arutura

Gerry Laverty

Gerry Laverty

Social Justice, Sustainability, Wellness

Instagram - 36k followers

@angelarutura

Jordan Humphries

Jordan Humphries

Jordan Humphries

Radio Host, Wellness, Beauty

Instagram - 25k followers

@jordanqradio

Chris Suitor

Jordan Humphries

Jordan Humphries

Entrepreneurship, Positivity, Music

Instagram - 19k followers

@chrissuitorggg

Twitter - 9k followers

@SuitorBrothers

IMPACT

REACH OF 29,000 FROM TARGET DEMOGRAPHIC

REACH OF 29,000 FROM TARGET DEMOGRAPHIC

REACH OF 29,000 FROM TARGET DEMOGRAPHIC

RECORD NUMBER OF EVENT SIGN UPS

REACH OF 29,000 FROM TARGET DEMOGRAPHIC

REACH OF 29,000 FROM TARGET DEMOGRAPHIC

SUCCESSFUL, EDUCATIONAL PANEL EVENT

REACH OF 29,000 FROM TARGET DEMOGRAPHIC

SUCCESSFUL, EDUCATIONAL PANEL EVENT

CONTENT

SEND US AN EMAIL

EXPRESS INTEREST

LET'S TALK STRATEGY

LET'S TALK STRATEGY

info@vavainfuence.com

LET'S TALK STRATEGY

LET'S TALK STRATEGY

LET'S TALK STRATEGY

francesca@vavainfluence.com

LET'S TALK TALENT

LET'S TALK STRATEGY

LET'S TALK TALENT

chloe@vavainfluence.com


  • Privacy Policy