The Cafolla family are an Irish/Italian family who dreamed of bringing a taste of Italy to Ireland. From this, their brand ‘Quaffolla’ was born providing authentic Italian coffee.
The brand enlisted the help of VAVA Influence to their new range ‘La Brasilera’ into Ireland and the United Kingdom.
To begin, we selected a pool of influencers, in collaboration with the client, who had their audience base in the target demographic and fit well with the Quaffola brand.
We then gifted the influencers with a range of products from the brand and they posted on their social channels with pre-approved content and captions highlighting relevant information points.
Due to perfect brand/talent matching, the influencers created extremely high quality content for this campaign showing authentic brand love.
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