VAVA Influence partnered with Denman to design and deliver an influencer-led event strategy that celebrated the launch of their new Floral Fantasies range.
We curated a guest list of both male and female creators with strong brand alignment and ensured a mix of Instagram and TikTok creators in order to maximise reach.
90 Instagram Stories capturing live event moments
25 Instagram Grid posts showcasing Denman’s products in detail
11 TikToks created by guests highlighting their experience
Combined Instagram Following of Attendees: 659,118
Combined TikTok Following of Attendees: 1,523,786
The event successfully showcased the launch of Denman’s new range, generating high levels of authentic engagement across multiple platforms while strengthening brand visibility.
Event Strategy
Objective: Launch BeatBox Beverages in the UK with an gifted campaign that authentically connects the brand to music, nightlife and shared social experiences. To mark the UK debut of BeatBox Beverages, VAVA Influence curated a high-energy brand trip to Amsterdam Dance Event- specifically AMF in Johan Cruijiff ArenA, Unreal at AFAS and Black Coffee at
Event Strategy
The team at Colin Glen enlisted VAVA Influence to curate influencer guest lists and develop an event strategy that captured their ethos — family-friendly adventure with an edge of excitement — across a series of events.
Event Strategy
We were thrilled to assist Serendipity Bridal and Queen Bee by Serendipity host their Fashion Show for an exclusive preview of their 2025 Bridal and Mother of the Bride Collections. The event was hosted at the stunning Larchfield Estate. Our beautiful guests were welcomed with live music and a champagne wall before making their way
Ready to hear how VAVA Influence can level up your brand?